This was a clever game idea that never made it past the first round... but it's so fun, I had to show it.
Wednesday, November 16, 2011
Believe It Logo
Here's a mark that was used for a sales conference. These type of logos live primarily on a projected screen so they don't need to be as versatile as a corporate brand mark. These projects give us a little more freedom to add some visual bling.
Race Car Concepting
Schwartzrock Graphic Arts primarily supports larger creative agencies bring their ideas to life. Below are some tight sketches we created to sell an idea. These were a lot of work, but nothing compared to what the final art 20 feet high and 100+ feet long would be. (:
Professor Perk
For one of our clients we develop characters and build them to be animated in Flash. This old guy was a lot of fun.
Monday, November 14, 2011
Icons or Illustration?
So are they icons or illustrations? Some of the most exciting work is the kind that marries design with illustration. These are very iconic in nature, but at the same time, they're illustrative and can tell a little story. We like to straddle the line between design and illustration here at SGA (we're edgy like that) because both disciplines inform the other and can create fun new ways of representing the world around us.
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