Wednesday, April 21, 2010

LogoLounge 6

The winning logo designers for the new LogoLounge 6 book have been notified and I'm glad to say that 25 of my logos have been selected. Click on the image below to get a better look.

I was also a judge for the book along with Bart Crosby of Crosby Associates, Hans Hulsbosch of Hulsbosch, Jeannie Servaas of Saffron Brand Consultants Inc., Jessica Hische of Jessica Hische, Marius Ursache of Grapefruit, Silvio Giorgi of Latinbrand, and Tessa Westermeyer of Landor.

Judging wasn't as easy as I thought it would be. Since 34,000 logos were entered for consideration, it was a marathon process. I found it difficult to keep my criteria for judging consistent throughout the whole process. At each session, I would start out giving positive grades liberally. As the hours dragged on, I became more and more cynical. The inconsistency made me go back several times to correct previous grades which prolonged the process even more. Even so, I was honored to be selected as a judge and feel I did my best at grading a very impressive body of work.

1 comment:

wsmith11 said...

Wow, 25 logos in this volume? Congratulations!